Establish your brand and deliver your message using custom-printed wearable items and promotional gift items that are uniquely designed for your company and campaign. Product quality is essential when planning a promotional giveaway because nobody wants to receive a “cheap” gift. A giveaway that breaks after the first or second use is a poor reflection on your brand and offers little incentive for the customer to thank you for the gift or have a positive emotion about your firm when they use a similar product of better quality in the future.